Connecting isolated farmers to community by amplifying resources
User Interface / Re-Branding / Research Case Study
The Farmer’s Almanac has been a vital resource for centuries. Climate change has revolutionized the everyday realities for farmers and can have extreme adverse effects on the food cycle. This new and improved Farmer’s Almanac app prioritizes connecting rural farmers and addressing problems with the current brand.
The Farmer’s Almanac has a rich history within the United States. In rebranding the publication, I conducted thorough research to get a greater understanding of not only the almanac itself but also of the occupation it serves.
Find the full Farmer’s Almanac Case Study here